The Rose Gold program is ideal for individuals who have an established home care agency and need support with the day-to-day operational procedures and  growing the business.

Prerequisite: (Must have business legalities established)

  • Must have state license, if applicable
  • Must have policies & procedures 
  • Must have EIN, NPI, etc
  • Must have county business license

This course is designed to help home care professionals take their business to the next level. It covers a variety of topics including marketing, staffing, customer service, key performance indicators, and more.
With this course, you’ll learn how to effectively manage your business and accelerate its growth.

You’ll receive guidance from experts in the field who have years of experience in running successful home care businesses. Coach Michele and her team will help you develop a plan to reach your goals and provide you with the tools and resources to achieve them.

The course is self-paced, so you can work through it at your own speed. You’ll also have access to live zoom monthly Q&A sessions designed to educate and provide support.

If you’re looking to take your home care business to the next level, this course could be the perfect fit. It’s a great way to get the knowledge and skills you need to succeed.

Course Objectives:

The main objective of The Home Care Modification Plan™ is to empower home care
agency owners in the following ways:

  • Developing and successfully implementing strategic marketing and advertising
    strategies that will attract and retain quality customers
  • Identifying existing marketing processes that need improvement
  • Closing sales fast and effectively
  • Bringing about strategic changes in their agencies for competitiveness in the
  • Staying ahead of the curve when it comes to the latest marketing trends
  • Recruiting, managing, and retaining a top-notch team of caregivers
  • Tracking and measuring the success of their marketing efforts
  • Customer satisfaction
  • Scaling safely and effectively
  • Measuring the success of their scaling efforts

What you’ll learn:

  • How To Attract Private Pay Clients
  • How To Recruit, Manage, And Retain a Successful Team Of Caregivers
  • Advanced Marketing Strategies Ideal For a Home Care Agency
  • How To Track and Measure the Success of your Marketing
  • How To Develop A Successful Scaling Plan
  • How To Measure your Scaling Efforts
  • How To Close Sales Successfully

This Course Includes:

  • 12 power-packed, self-paced lessons
  • Exercises and Activities
  • Assignments
  • Workbook
  • (2) Live Training Q&A Monthly via Zoom
  • Access To Zoom Replay Sessions
Module 1 - How to Attract Private Pay Clients
* Marketing Strategies for Attracting Private Pay Clients * Pricing Strategies * Customer Service Strategies
Module 2 - How to Recruit, Manage, and Retain Quality Caregivers
* How to Recruit the Best Talent * Managing Your Team * Retaining Your Caregivers
Module 3 - Advanced Marketing:
* Advanced Marketing Strategies Ideal for a Home Care Agency * Advertising Strategies Ideal for Home Care Agency
Module 4 - Marketing Analytics and Measurements:
*What are marketing metrics? *What is the importance of tracking and measuring the effectiveness of your marketing plan? *Analytic Tools *Data Analysis
Module 5 - Home Care Agency Scaling
*What is home care agency scaling? *What is the importance of scaling your home care agency? *Developing a Home Care Agency Scaling Plan *Defining your goals and objectives *Analyzing your market *Developing your strategy *Executing your strategy *Measuring Home Care Agency Scaling Success
Module 6 - Closing Sales for Home Care Businesses
*Sales Closing Techniques for Home Care Businesses *Creating a positive environment *Listening to your customers *Presenting solutions *Building rapport *Handling objections *Following up

Are you excited and have questions? Schedule a 15-minute complimentary informational call with a Program Specialist. 

Payment Options Listed Below.

You will gain immediate access to the training portal upon completing your transaction.

$4,997 USD

SAVE $1,000 w/ 1X Payment

$5,997 USD

(3) monthly payments of $1,999.00 USD